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变换措辞法解读新托福阅读
方案一： “改写”
有效的改写要求使用同义词，变换词形和用不同的语法结构。
方案二： “集中”
做这类题时，注意力要集中在重要信息，即作者表达意图所需要的基本观点上。
方案三： “使用”
正确答案的语序，结构可能不同;使用同义词或其他方式表达原句中的意思;可能以指代物替代代词。
案例：
Smart marketers should be less concerned with whether U.S. and European consumers are alike and more concerned with monitoring the variety of factors that account for potential similarities and differences. Attention to the dynamic nature of those factors will produce opportunities for the alert markerter.
Which sentence below best expresses the essential information in the passage? Incorrect choices change the meaning in important ways or leave out essential information.
A： a marketer who is not so smart should be more concerned with the difference of eating habits between U.S. and European consumers and less concerned with monitoring the variety of factors that account for potential similarities and differences.
B： It is not important whether U.S. and European consumers have a similar eating habit. It is the potential similarities and differences that people should be more concerned with.
C： Marketers should focus on the factors that account for differences rather than the differences themselves.
D： Monitoring the variety of foods could explain the potential similarities and differences.
分析：
选项C
正确。 这里关键词是factors. 其中be concerned with 以同义词 focus on 有效地代替。
选项A
犯了逻辑上错误， 聪明的营销人员应该少在意欧美消费者是否相似并不代表不聪明的营销人员应该在意欧美消费者是否相似。
选项B
用强调句式进行改写， 但主要关键词factors 没有抓住。
选项D
扰作用在于它用了variety这个词和food 连在一起， 省略factor 而改变了原义。
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